Shimmer Chef

Shimmer Chef sought to redefine beauty products by pioneering the use of living, fermented, and refrigerated ingredients. However, the challenge lay in crafting a cohesive brand identity that communicated its mission of sustainability, innovation, and culinary-inspired skincare to a discerning, eco-conscious audience.

A comprehensive brand design strategy was developed, incorporating the pillars of fermentation, refrigeration, and circularity. Deliverables included packaging and website copy, a refreshed brand vision and mission, and engaging social media content. These elements highlighted Shimmer Chef's commitment to zero-waste practices and nutrient-dense superfoods, positioning it as a trailblazer in regenerative beauty care.

Partners: Katie Metz and Gage Salzano